We are Professional Managers in Resource and System Management
We are Professional Managers in Resource and System Management
Embracing the World: Insights from EOs on Overseas Postings

The Most Exciting Part of the Job

Eva at the Hong Kong Economic and Trade Office in Brussels
Eva at the Hong Kong Economic and Trade Office in Brussels
Eva@ Brussels HKETO: For Eva, the excitement lies in the dynamic nature of her role. One standout memory was organising a Chinese New Year celebration in The Hague, where Hong Kong musicians captivated European officials and business leaders with performances of Cantopop and opera. “It made me proud to see our culture resonate so deeply abroad,” Eva recalled. “Every day is inspiring. Whether it’s coordinating a dragon boat festival in Antwerp in May or a fashion pop-up in Milan in March, I love seeing how our work bridges between Hong Kong and Europe,” she added.
Simon@ Berlin HKETO: Simon finds fulfilment in overseeing the office’s daily operations and navigating the complexities of local regulations. While his role is largely internal, he embraces the challenge of adapting familiar tasks to an unfamiliar environment. “Learning how to manage administrative matters under German law has been eye-opening,” he shared. “For example, under German employment law, employees who have worked full-time for six months are entitled to request a part-time contract. Unpaid leave is uncommon here, so we must find ways to reconcile the requirements of both Hong Kong and Germany. It’s rewarding to see our office running smoothly despite these differences,” he said.
Simon participated in 'The Berlin City Cup 2025' held on 5 July 2025
Simon participated in "The Berlin City Cup 2025" held on 5 July 2025
Cherry (second from left) attended a meeting with the Minister of Commerce of Cambodia in April 2024
Cherry (second from left) attended a meeting with the Minister of Commerce of Cambodia in April 2024
Cherry@ Bangkok HKETO: As she approached the end of her three-year posting in Bangkok, Cherry reflected on the highlight of her time abroad: supporting high-level missions across Southeast Asia. From coordinating the Chief Executive’s mission to Cambodia to assisting other HKETOs in Indonesia, Malaysia and Vietnam, she deeply valued the cross-cultural experiences. She said, “These missions taught me the importance of adaptability and quick thinking.” She added, “And exploring Thailand’s rich culture in my free time has been an added bonus!”

Challenges Along the Way

Eva@ Brussels HKETO: The public-facing nature of Eva’s work marked a significant shift from the back-end support typically associated with EO duties. She explained, “Everything you’ve built up in Hong Kong over the years doesn’t carry over here. You have to start from scratch — building a new network, understanding your local staff, and getting familiar with overseas government offices and organisations.” Making cold calls and establishing new professional relationships were initially daunting but ultimately rewarding.  She added, “Flying across countries, managing time zones and tackling language barriers can also be challenging. But with advanced technology, I was able to juggle tasks across locations efficiently. The support of local staff has also been invaluable in making the transition smoother.”
Simon@ Berlin HKETO: Simon highlighted the learning curve of working in a multicultural environment. He elaborated, “Collaborating with colleagues from Germany, across Europe and beyond requires patience and openness. It takes time to understand different work styles and build the trust with stakeholders.”
Cherry@ Bangkok HKETO: Cherry echoed, “In Southeast Asian countries, workplace protocols and culture differ significantly. Clear communication and flexibility are essential in overcoming all challenges. We need to strike a balance between adhering to Hong Kong regulations and respecting local customs.”

The Rewards of an Overseas Posting

Eva@ Brussels HKETO: Although Eva has only been in the role for a few months, she already appreciates how the experience has sharpened her skills and expanded her potential. Beyond professional development, she is eager to explore more of her host country. “The stunning architecture around every corner and the rich cultural scene of museums make every day special,” she shared
Simon@ Berlin HKETO: For Simon, the personal growth that comes with living abroad has been invaluable. He said, “It’s a once-in-a-lifetime opportunity to become more independent and gain a broader perspective. The friendships I’ve built here are truly priceless.”
Cherry@ Bangkok HKETO: As Cherry counted down her final weeks in Bangkok, the experience held even deeper meaning. “The memories I’ve made — from supporting high-level missions to discovering Thailand’s hidden gems — will stay with me forever. I’ll miss the warmth of the people and the vibrancy of life here,” she reflected.

Advice on Overseas Posting

Eva@ Brussels HKETO: “We EOs are capable of embracing challenges, big or small. Believe in yourself, and don't hesitate to go the extra mile!”
Simon@ Berlin HKETO: “Adapting to cultural differences takes time, but it’s incredibly rewarding. Working alongside people from diverse backgrounds gave me valuable insights into different work styles and perspectives — an experience I wouldn’t trade for anything.”
Cherry@ Bangkok HKETO: “Stay open-minded and embrace every opportunity! An overseas posting is an eye-opening journey that broadens your horizons in ways you never imagined.”
Joyce Fan
Nicole Lam